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concept

Dedicated to those looking for wonder, originality, curiosity. For those who love to get excited and are willing to change their perspective.

RUBINI perfumes promise the unexpected, new olfactory experiences.
They are stories, born from distant inspirations, translated into olfactory accords.
A daring Italian olfactory project, where creativity is pushed beyond what has already been done.

THE OBJEcT

From the creative genius of the independent soul of Francesca Gotti comes the Rubini packaging.
The shells are a visual embodiment of the layers of memory, playing on the alternation of full and dense materials with others more fragile and light.
A glimpse through the glass suggests a vision to construct from the ‘foundation’ a free and coherent future.
The search for a form, its imperfect materials, the experimental work. All ideal conditions to make a dream come true.
Francesca Gotti

MATERIAL

The Rubini essence finds in glebanite® its objective correlative.
Future material putting together fragments from the past, it is obtained from the recycle of fiberglass used in old buildings and more recently in sailing boats, also oceanic ones. The great challenge of glebanite® is to unveil the aesthetics of a recycled material: so here it comes its vocation to collaborate with the world of design and arts. As a result of the materials experimentation made in Italy, glebanite® is pleased to preserve the precious research on Italian perfumery.


WHEN YOU GROW UP BREATHING THE HAUTE PARFUMERIE, LISTENING TO THE STORY OF TWO PERFUME LOVERS GENERATIONS, YOU CAN ONLY WISH TO BECOME PART OF IT, BY WRITING A NEW ADVENTURE.
— Andrea Rubini

“The challenge was to encase and incorporate all the inputs, suggestions and expectations in unique fragrances.

The perfumes of the Rubini house are a balanced mix of contrasts and harmony. Such an ambitious and complex project would only be realized with the finest raw materials, mixing more traditional ingredients to innovative products. The harmonious result is due to a careful study of the formulation, designed to recreate a contemporary classic.”


CRISTIANO CANALI Perfumer


The collection

 

 

NUVOLARI

“No one could combine a high sensitivity of the car with an almost inhuman courage.”
ENZO FERRARI

The challenge was inspired by the legend of the great driver Nuvolari. Recreating the smell of track and engines we let the world of perfume lovers discover the legend of the "Mantovano Volante".

Germany, legendary Nurburgring circuit, July 28, 1935.
22 kilometers of racing track, under a leaden sky, wind and rain loom over the circuit.
A deafening sound breaks the silence, a red painted racing car, whizzes in front of us, cutting through the octane-laden air. It's Nuvolari passes by.

Nuvolari is a hymn to the madness of a racer, able to challenge death, to write stories of unpredictable and amazing victories that consecrate him race after race as a modern hero of the racing world.
The elegant, brave, sometimes extreme personality is expressed through the precious neroli, black pepper and vetiver. Rhum Co2, Bulgarian rose and Lao oud lead us into the heart of the race, among the smells of the grand prix

EXTRAIT DE PARFUM 50 ML

Italian lemon, Black Pepper Madagascar, Fuel Accord

Yakima minth, Metallic Neroli, Bulgarian Rose,
Motor Racing Accord,

Vetiver Haiti MD, Oud Laos, Ambroxan, Asphalt Accord

 

THE CASE

The Rubini casing becomes a narrative preview and tells, through color and tactile sensation, the character of the fragrance.
Glebanite® reinterprets the sensation of asphalt, screeching tires that burn kilometers and win championship titles, a material packaging that transports us to a race track.


FUNDAMENTAL

Fundamental represents Rubini's past, the olfactory heritage of the family.
It's a futuristic fragrance, which blends history and avant garde.

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We welcome you to Verona, in the 30's, where everything begins. Pietro Rubini has just opened his first perfumery. Young and dedicated to his work he juggles between high society ladies and his more voluptuous customers, theatre clients and pleasure houses. He discovers the hills of Verona, the vineyards, the long, bright days spent in the glorious landscapes of Lake Garda. This is how Andrea Rubini imagined the first offering from his collection, an inedited and original interpretation of the aromatic style, where the freshness of citrus and the accord of white grapes are transformed into elegance, where the preciousness of iris
introduces a background of mystery and sensuality. The luminous daytime that turns into nocturnal pleasure.

EAU DE PARFUM INTENSE 50 ML

Bergamot, Mandarin, Soave Grapes Accord

Italian Iris Butter, Clary Sage abs, Lavender Abs, Beeswax Abs, Labdanum

Leather Accord, Vetiver Java MD, Atlas Cedarwood, Cacao Abs, Sandalwood

 

THE CASE

The first Rubini house, the shell that holds the first fragrance of the collection.

Layers of materials and raw materials, which replace the foundations of family history, along with layers of memory, which overlap and define the basis of F u n d a m e n t a l.

Francesca Gotti, for the design of the first packaging of the brand was inspired by stories and memories, transferring to experimental designs and Glebanite material the task of making the first R u b i n i perfume unique and iconic.



TAMBOUR SACRE’

A pulsating fragrance, evocative of African rhythms that draws you into an olfactory painting

Drums explode in an initial enveloping and evocative rhythm....EAST AFRICA, a tribal dance of painted bodies, adorned with flowers, involves you in the poignancy of the ritual, until you get lost, yourself, in the roaring rhythm. With its hypnotic power, Tambour Sacré is the smell of Ethiopia, vivid colours , feet beating on African red earth.
Above an overdose of Mysore sandalwood, an enchanting construction of African resins, opoponax , myrrh and benzoin is revealed. The sweetness of tonka bean and coffee conceals a precious tuberose.
The spicy vibrancy of cardamom and cinnamon makes this a rich and pulsating fragrance.

EXTRAIT DE PARFUM 50 ML

Bergamot, Orange, Cardamom, Madagascar Black Pepper

Cinnamon, Acacia Farnesiana, Tuberose Absolute, Ylang, Coffee Absolute CO2

Mysore Sandalwood, Myrrh from Somalia, Opoponax, Benzoin, Tonka Bean

THE CASE

The iconic architecture of the Rubini packaging is pure rhythm in the flowing of dense and fragile layers and finds its narrativevoice in the random flaws of the matter: iroko Sacred tree to many African populations,

iroko wood is traditionally used to build houses and to make musical instruments, drums included. Each item is a numbered unique artisanal piece, executed entirely by hand to house within two shells the magnetic harmony of Tambour Sacré.


ODENATURE

Odenaturae , with its luminous and green character, represents an olfactory experience that evokes peace and harmony, a journey through pristine forests and rolling hills, wild fruit scents, and fields of chamomile swaying in the wind.

Inspired by the bucolic writings of the Latin poet Virgil. Odenaturae is a love poem to Nature. A dream of harmony, imagining people respecting the planet. Odenaturae is a fragrance that imagines a dreamlike moment, an immersive journey into one's own idyllic green dream, transporting you to a bucolic Italian landscape in late spring

 
 

The sun is warm on the horizon, fields of aromatic herbs, swaying in the wind, carry the smell of ripe hay. We cross gentle hills, scented with wildflowers, as light clouds move across the sky. A path in the clearing leads us to discover juicy berries, as we find shelter from the sun under a noble linden tree. Joyful nature welcomes us into her arms.

 

Horti

Bitter oranges, tomato leaves, wild berries

Bucolic landscape

(Hyssop, blue and roman camomille, Basil, Everlasting,

Laurel, Lentisque, Clary Sage, Savory, Angelic)

Spring Wildflowers

(Rose centifolia abs, orange flower abs, broom abs)

Grove woods, great outdoors